Becoming “mobile-ized” via smartphones, Ipads, or likewise can be compared to the color television craze in the 1950’s. At first, only the ‘crème de la crème’ could afford such a luxury. But it didn’t take long for the fad to take roots and the technology to bloom into an enchanting opium poppy-like obsession; captivating mass [...]

Are you perplexed by the numerous choices of which form or forms of media advertising would be most effective to spark interest and ignite sales for your business? Well before you aggressively spin your decision wheel, here are some things to consider first. 1. Who is your target audience? – Consider the age bracket that [...]

If I advertise my business online will I see an increase in offline sales? This question has been asked time and again by companies of all sizes, recently Google was presented with this very question. Confessing to craving statistical facts, they saw fit to officially quantify the impact of offline sales driven by online advertising. [...]

Though television tops the charts as the most desired advertising medium, Internet advertising is second and showed record revenues in 2010. The latest report from IAB (Interactive Advertising Bureau), states that Internet advertising revenues rose 15% over 2009 reaching an all-time high of $26 Billion. “As the latest IAB Internet Advertising Revenue Report amply demonstrates, [...]

According to a recent survey of advertising agency buying teams, television, Internet, and radio advertising are the current top three mediums with print moving into a lower but still very effective fourth place. A good media buying agency can be your ace in the hole when vying for consumer attention. They have the inside track [...]

Selling and Driving Traffic online 101. This is a high level overview and there are many factors that go into selling online so don’t flame me if this is a bit general.  If you have questions please email me at peteg@remnantmedianetwork.com 1.) Who is your customer / audience ? The first thing you need to [...]

U.S. consumers resumed spending at a gradual pace in May thanks to a healthy rise in incomes and continued low prices. Consumer spending, a key growth engine for the U.S. economy, was up 0.2% last month after a flat reading in April, the Commerce Department said in a report Monday. Incomes rose 0.4% in May, [...]

lAdwords advice – listen to us, we think* we know what we are talking about.

The report showed that more than 123 million Americans visited newspaper sites in May, representing 57 percent of the total U.S. Internet audience, as the New York Times Brand led the category with more than 32 million visitors and 719 million pages viewed during the month. The average visitor viewed 22 pages of content on [...]

1. Google Sites – 179,188,000 2. Yahoo sites 167, 220,000 3. Microsoft sites 160,061,000 4. Facebook.com 130,308,000 5. AOL 112,364,000 6. ASK.com & network – 91,939,000 7. FOX Interactive site – 88,072,000 8. Turner Media sites – 86,086, 000 9. GLAM media – 80,748,000 10. CBS interactive 78,432,000 11. Wikimedia 78,275,000 12. Amazon sites 77,973,000 [...]